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Searching John McCain
Searching for John McCain is a massive, online activism campaign designed to make at least ten million non-partisan, poll-tested, on-message voter contacts that reveal the damning truth about John McCain entirely through mainstream news reports and McCain’s own words. Through mass blogger participation and the use of embedded hyperlinks, Searching for John McCain will connect millions of curious, low-information swing voters to negative, mainstream news articles about John McCain without 99% of those voters even knowing that Searching for John McCain exists. It is the more sophisticated, and hopefully more effective, 2.0 version of the Googlebomb the Elections campaign which, with only $1,500 and three days of work, reached 6% of the electorate in 47 swing congressional districts during the final two weeks of the 2006 mid-term elections.
You can participate if you have a website of your own, if you make comments on other websites, or even if you are a registered user on a community website. It is quick. It is easy. It is free. And it is very, very effective. If it is done correctly, and if enough people participate, this campaign alone should cost John McCain 1% of the vote in November.
To learn how to participate, and to learn how it will work, read on into the extended entry.
John McCain SEO @ SearchEngineLand.com
Chris Bowers is trying to push in certain articles into the Google search results for a search on [john mccain]. His goal is to “Google Bomb” these articles into the search results before Labor Day. ComputerWorld has a write up on his efforts. But as Danny described in the past, this type of Google Bomb is likely something that Google cannot fix. Read more
